Independent graphic designer

I don't just design to sell,
I design to tell.

Portrait illustration of Habib Majid Sururi

I'm Habib, a graphic designer based in Yogyakarta, Indonesia. I work with brands on what they want to say, and how it looks.

A closer look at my work.

Different briefs, different formats. Here are a few of the projects I've worked on.

1 / 7: Akarmula Browse all projects

What I do

From a single piece of content to the visual details that connect a brand's materials.

Brand & visual systems

A familiar look, wherever it appears.

I work on the layouts, packaging, and templates that carry a brand's identity across its everyday materials.

Citrus Hill visual system shown as an example of brand and visual systems

How we work together

We start with what you need, then work through the direction, design, and details together.

01

Understand the brief

We talk about what you need, who it's for, where it will appear, and when it's needed.

  • Audience
  • Message
  • Format
  • Timing
02

Read the landscape

We look at relevant competitors and references to understand the context before deciding on a visual direction.

  • Your brand
  • Competitors
  • References
03

Design the approach

For a focused trial, we move into the design. For ongoing work, we first put a visual guide in place.

  • Focused trialDesign first
  • Ongoing workVisual guide first
04

Refine & deliver

We review the work, make the agreed refinements, and prepare the files for the places they'll be used.

  • Review
  • Refinements
  • Final files

Have something in mind?

Tell me what you need, who it is for, and when you need it.

Let’s talk

Tell me what you need, who it is for, and when you need it.

English or Bahasa Indonesia, whichever feels easier.

Scope
Role

The challenge

The design decision

The outcome

See all project details in the archive